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News & Notes

News & Notes

From product launches to insightful thought leadership from our seasoned team, here’s what we’re up to.

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NYI Highlighted in CIMM/TVB Local TV & Video Innovation Showcase
News

NYI Highlighted in CIMM/TVB Local TV & Video Innovation Showcase

New York Interconnect (NYI) is thrilled to announce its inclusion as one of the esteemed participants in the 2025 CIMM & TVB Local Innovation Showcase, a highlight of unique innovations in the evolving TV and video ecosystem, as noted in Forbes. As the industry continues to shift, the need to adapt targeting and measurement initiatives has never been more pressing. NYI's case studies across the automotive, programming, and political vertical markets represent our innovation within data integration, campaign optimization, campaign delivery, measurement, and attribution.
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Case Studies

Case Studies

Greater ROI is just the tip of the iceberg. Take a look at some of our success stories.

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Case Study

Automotive

TV & Streaming Ads Drive 119% Incremental Lift in Auto Sales

Increase sales for target models by reaching consumers in the segment via TV and Streaming
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