News & Notes

From product launches to insightful thought leadership from our seasoned team, here’s what we’re up to.

Thought Leadership

Why Testing Will Dominate the Media Landscape in 2021

learn more
Blog

Co-Viewing & TV Advertising

learn more
Blog

Takeaways From Advertising Week 2020

learn more
Thought Leadership

5 Ways the Pandemic Should Influence Brands’ 2021 Planning

learn more
News

NYI’s Linear+ Uncovers the ‘Whenever, Wherever’ New York Metro TV Audience

learn more
Thought Leadership

The Much-Needed Breakdown of Siloed TV Buying in the Pandemic

learn more
Blog

The Benefits of SMS in Linear & Advanced TV

learn more
Thought Leadership

The Political Advertising Molds We’re Shattering in 2020

learn more
Thought Leadership

Understanding the Heart of the New York Media Comeback

learn more
News

The Spending Guide: Where Consultants Are Putting Money In The Final Stretch

learn more
Thought Leadership

How to Build Client Relationships Following the Death of the Handshake

learn more
Blog

What the Ever-Evolving Media Landscape Means for Political Advertising

learn more
Blog

Why Brands Should Take a Holistic Approach to Advertising Campaigns

learn more
News

Area Politicians Stepping Up Media Sophistication to Keep Up with Evolving Landscape

learn more
Blog

How Industry Disruptors Rewrote the Marketing Playbook

learn more
News

What’s The Best Multiscreen Attribution Study? It Depends On Your Campaign Goals.

learn more
Blog

More People are Streaming—Here’s How to Harness the Power of OTT

learn more
Blog

How Brands Are Giving Back to the Medical Community During the Pandemic

learn more
Thought Leadership

Six Necessary Elements for Successful Multiscreen Attribution

learn more
Blog

Why a Multifaceted Approach Is the Champion of Audience Buying

learn more