Local News

Capture this loyal and exclusive audience on any screen

Local news networks are an integral part of the New York market, delivering stories that viewers won’t find anywhere else. With coverage that impacts local viewers directly, networks like News 12 and NY1 dominate.

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Local News Matters

Advertisers benefit from leveraging two of the most-watched local news networks.

Connect your brand to the pulse of the NY market on a more intimate level – all with just one simple ad buy. Audiences are tuned into everything from breaking news and traffic to weather forecasts and live updates – and NYI puts your brand right in front of them.

4.1 Million

Regions Include


  1. Bronx
  2. Brooklyn
  3. Long Island
  4. New Jersey
  5. Connecticut
  6. Westchester
  7. Hudson Valley

2.6 Million

Regions Include


  1. Manhattan
  2. Bronx
  3. Brooklyn
  4. Queens
  5. Staten Island
  6. Long Island
  7. New Jersey
  8. Connecticut
  9. Westchester
  10. Hudson Valley
News 12 and NY1

Together, News 12 and NY1 are #1 in Network Reach among Altice/Charter Homes.

Top Network Reach1

Average weekly household count (Reach) / January 2021 – June 2021

News 12 + NY1 1,705,557
ABC (WABC) 1,269,909
CBS (WCBS) 1,231,577
NBC (WNBC) 1,075,992
FOX (WNYW) 894,286
CW (WPIX) 612,028

Get the benefits of an exclusive audience

  • 48%

    of Adults 25-54

    who watch News 12 or NY1 in Total Day do not watch any local broadcast news.2

  • 68%

    of Adults 25-54

    who watch News 12 or NY1 in Early Morning do not watch any EM local broadcast news.2

Sponsorship Opportunities

News 12

  • Skyhawk 12 Drones
  • Storm Watch
  • School Closings
  • Weather Cameras
  • Seven Day Forecast
  • Money Matters
  • Paws & Pals
  • Traffic
  • The Download
  • Sports Desk


  • In the Papers
  • Money on 1
  • NY Minute
  • Morning Moment
  • Picture of the Day
  • Weather on the 1s
  • Rail and Road
  • Morning Trend
  • Quote of the Day
  • Sports Desk

Be sure to ask about:

  • News12.com + Mobile

    News 12 viewers are watching on all screens. Reach them on News12.com and mobile, while they keep up-to-date with around-the-clock updates and breaking news.

  • News 12 & NY1 Live Streaming

    Capture viewers watching live on News12.com, the News 12 mobile app, and NY1 on the Spectrum TV app.

  • News 12+

    News 12+ brings you more of what you love from News 12. Get trending local and national news headlines, local weather, commuter updates, and exclusive originals.

  • NY1 & News 12 Social Media

    Extend your messaging through these popular Facebook and Instagram pages.

  • Spectrum Noticias NY1

    The only 24-hour Spanish language local news channel that focuses on covering the issues that matter most to Hispanic New Yorkers.

Ready to see how News 12 & NY1 can deliver headline-worthy results for your brand?

Contact us today