Local News

Capture this loyal and exclusive audience on any screen

For decades, local news networks have been an integral part of the fabric of New York, delivering stories that viewers won’t find anywhere else. Since this coverage affects New Yorkers directly, local news boasts some of the most engaged viewers around.

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Local News Matters

With NYI, advertisers can leverage two of the most-watched local news networks

With NYI, advertisers can leverage two of the most-watched local news networks (News 12 and Spectrum News NY1) and connect their brands to the NY market on a more intimate level—all with just one simple ad buy. From breaking news to traffic, from weather forecasts to important morning updates, we connect with these audiences no matter when, where or how they’re getting the day’s essential headlines.

3+ Million
Households

Regions Include

 

  1. Bronx
  2. Brooklyn
  3. Long Island
  4. New Jersey
  5. Connecticut
  6. Westchester
  7. Hudson Valley

2.6+ Million
Households

Regions Include

 

  1. Manhattan
  2. Bronx
  3. Brooklyn
  4. Queens
  5. Staten Island
  6. Long Island
  7. New Jersey
  8. Connecticut
  9. Westchester
  10. Hudson Valley
News 12 and NY1 - for website

Together, News 12 and NY1 are #1 in Network Reach among Altice/Charter Homes.

Top Network Reach1

Average weekly household count (reach) | January - December 2018

News 12 + Y1 1,905,623
ABC (WABC) 1,581,476
CBS (WCBS) 1,556,348
NCB (WNBC) 1,479,797
FOX (WNYW) 1,254,533
CW (WPIX) 872,253

Get the benefits of an exclusive audience

  • 56%

    of Adults 25-54

    who watch News 12 or NY1 in Total Day do not watch any local broadcast news.2

  • 67%

    of Adults 25-54

    who watch News 12 or NY1 in Total Day do not watch any local broadcast news.2

Sponsorship Opportunities

News 12

Sponsorships
  • On-Air Billboards
  • Time & Temperature
  • The Download
  • Baseball Report
  • News 12+
  • News 12 Interactive

NY1

Sponsorships
  • NY1 Minute
  • Money on 1s
  • Inside City Hall
  • News at 10p
  • Weather on the 1s
  • Spring Training Report
  • Halloween Parade Package
  • New Year’s Eve Package

Combined

Sponsorships
  • Early Morning (6A, 7A and 8A Hours)
  • Weather Package
  • Traffic Package
  • Sports Desk
  • Holiday Package

Be sure to ask about:

  • News12.com + News 12 Mobile

    Over 20 million total monthly page views!

  • News 12+

    News 12+ brings you more of what you love from News 12. Get trending local and national news headlines, local weather, commuter updates, and exclusive originals.

  • News 12 Interactive

    Over 3 million monthly pages views!

  • NY1 & News 12 Social Media

    Extend your messaging through these popular Facebook and Instagram pages.

  • Spectrum Noticias NY1

    The only 24-hour Spanish-language local news channel that focuses on covering the issues that matter most to Hispanic New Yorkers.

  • News 12 Varsity

    High school sports are making a comeback to the small screen. Take advantage of our unique on-air and digital sponsorship and content integration opportunities.

Ready to see how New York local news can deliver headline-worthy results for your brand?

Contact us today