NICKELODEON

2012 Kid’s Choice Awards

Saturday, March 31st from 8-9:30pm

Nickelodeon’s Kids’ Choice Awards is the only award show that gives kids the power to vote for their favorites in movies, television, music, sports and much more – and honors their opinions with a live show filled with the stars they love.


Nickelodeon reaches kids in all areas of their lives: TV, movies, recreation, consumer products and more. Its rich and varied daytime menu serves up everything from game shows to comedies to Emmy Award-winning animation.

Nickelodeon Website

Nickelodeon Demographics

Nickelodeon viewers in the New York DMA are:

  • 27.3% have 4+ years of college
  • 29.3% white collar, professional, managers
  • Have a median household income of $71,756
  • 52.0% own their home

Nickelodeon viewers are active and technologically savvy:

  • 93.8% own a personal computer
  • 82.1% access the internet

Demographics:

  • 40.2% Male; 59.8% Female
  • 82.7% are between the ages of 18-49
  • 70.1% are between the ages of 25-54
Source: Scarborough Research, Sept’10-Aug’11, New York DMA.

Comments are closed.