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YES
Yankees Baseball All Season Long
Coverage of Yankees baseball all season long from the new Yankees Stadium.
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YES
The YES Network is a premier sports and entertainment television network featuring the 26-time World Champion New York Yankees Major League Baseball team. In addition to 130 Yankees games, YES also broadcasts other professional and collegiate sports teams as well as classic sports footage. The YES schedule also includes original biography, interview, and magazine programs.
Print-safe pageYES Demographics
YES's audience in the New York DMA is upscale:- 33% have 4+ years of college
- 45% white collar/professional/manager
- HH Income: 49% have HHI of 75K+, 33% have HHI of 100K+
- 74% own a personal/home computer
- 67% access the internet
- 63% own their home
- 66% have attended a professional sports event past year
Demographics:
- 73% Male; 28% Female
- 55% are between the ages of 25-54
- 53% are between the ages of 18-49
Source: Scarborough, New York, NY 2009 Release (Sep’08-Aug‘09). Median HH Income: 2008 Doublebase Mediamark Research, New York DMA. Subscribers: Cablevision Network Subscribers 4Q 2009.