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NICKELODEON
NI Hao Kai-lan
Ni Hao, Kai-lan is a play-along, think-along series starring Kai-lan Chow, a playful, adventurous bi-lingual preschooler with a big heart, who speaks both English and Mandarin. Kai-lan’s world is infused with Chinese culture – from the dumplings she eats and the lanterns that adorn her house to the huge Chinese New Year celebration she has with her family and friends.
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NICKELODEON
Nickelodeon reaches kids in all areas of their lives: TV, movies, recreation, consumer products and more. Its rich and varied daytime menu serves up everything from game shows to comedies to Emmy Award-winning animation.
Print-safe pageNICKELODEON Demographics
| Nickelodeon: % Audience Composition by Daypart: | |||
| C2-5 | C6-11 | T12-17 | |
| M-F 7a-9a | 19.4 | 37.9 | 13.7 |
| M-F 9a-2p | 39.5 | 20.8 | 5.8 |
| M-F 2p-6p | 21.7 | 34.6 | 15.0 |
| M-F 6p-8p | 15.7 | 40.5 | 15.5 |
| Sa-Su 7a-9a | 12.2 | 37.4 | 14.2 |
| Sa-Su 9a-12n | 15.5 | 35.5 | 16.8 |
| Sa-Su 12n-6p | 12.0 | 36.9 | 20.6 |
| Sa-Su 6p-8p | 11.4 | 37.3 | 22.1 |
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Source: Nielsen Media Research,
New York, (Feb,May,Jul,Nov) 2005 CDMA, Persons
2+.
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| Presence of Any Child by Age: | Index |
| C2-5 | 210 |
| C6-11 | 189 |
| T12-17 | 138 |
Demographics:
- 44% Male; 57% Female
- 80% are between the ages of 18-49
- 69% are between the ages of 25-54
- Median HH Income: $66,735
Source: Scarborough, New York, NY 2009 Release (Sep’08-Aug‘09).
Median HH Income: 2008 Doublebase Mediamark Research, New York DMA. Subscribers: Cablevision Network Subscribers 4Q 2009.