Put the power of more than 60 of cable's hottest network brands to work for your brand.
MTV
The Hills - Tuesdays at 10pm
The City - Tuesdays at 10:30pm
Life in LA only gets more complicated as friendships, relationships and loyalties are tested like never beforel. Lauren has moved on, but Heidi, Audrina, Spencer, Brody, Stephanie, Lo and Justin Bobby will be back as the drama continues with fresh faces, new stories and shocking surprises.
On the East Coast, the adventure continues for Whitney Port as she continues to work at global design house Diane Von Furstenberg in New York City. This season, Whitney will balance a new circle of friends as she navigates the fashion industry’s upper echelon.
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MTV
MTV has a deep bond with the young adult audience. From fashion, lifestyle and sports to attitudes, politics and trends, MTV offers viewers answers to their questions about what's fresh, honest and groundbreaking. Music is relevant to every young adult's life and MTV is their source, confidante, sounding board, partner and much more.
Print-safe pageMTV Demographics
MTV viewers in the New York DMA are:- 28% have 4+ years of college
- 54% white collar, professional, managers
- Have a median household income of $77,324
- 80% own a personal/home computer
- 46% own their home
- 80% access the internet
MTV viewers are on the cutting edge of popular culture!
| Index | |
| Usually see a new movie within first two weeks of opening |
177 |
| Purchases made past 3 months: | |
| CDs | 141 |
| DVD Movies | 155 |
| Video Games Cartridges/Discs | 156 |
| Video Tapes | 125 |
| Items/Services HH Plans To Buy Next 12 Months |
|
| DVD Player | 165 |
| MP3 Player | 216 |
| Video Game System | 221 |
| Wireless/Cellular Service for Self | 172 |
| Events Attend/Places Visited Past Year |
|
| R&B/Rap/Hip-Hop Concert | 266 |
| Rock Concert |
191 |
Demographics:
- 50% Male; 50% Female
- 89% viewers between the age 18-49
- 64% between the age 25-54
Source: Scarborough, New York, NY 2009 Release (Sep’08-Aug‘09). Median HH Income: 2008 Doublebase Mediamark Research, New York DMA. Subscribers: Cablevision Network Subscribers 4Q 2009.