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MSNBC
Prime Time Line Up
Monday-Friday at 6pm
Whenever and wherever news breaks, MSNBC is on the scene, with a team of award-winning correspondents.
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MSNBC
MSNBC brings the power of news through real-time information that is fast, fair and accurate. Viewers gain access to news personalities, journalists and political experts just by tuning in to MSNBC.
Print-safe pageMSNBC Demographics
MSNBC viewers in the New York DMA are upscale!- 35% have 4+ years of college
- 48% are white collar, professional, managers
- They have a median household income of $81,568
- 70% own their home
- 80% own a personal/home computer
- 80% access the internet
| Professional Services Used by MSNBC viewers over the past 12 Months: | Index |
| Full-Service Stockbroker | 183 |
| Discount Stockbroker |
154 |
| Financial Planner | 124 |
| Investments MSNBC viewers have: | |
| Money Market Funds | 151 |
| Mutual Funds | 144 |
| Second Home/Real Estate Property | 122 |
| Stock/Stock Options | 143 |
| Read in the Past Week: | |
| Wall Street Journal | 132 |
| USA Today | 159 |
| New York Times | 122 |
Demographics:
- 59% Male; 41% Female
- 54% are between the ages of 25-54
- 53% are between the ages of 18-49
Source: Scarborough, New York, NY 2009 Release (Sep’08-Aug‘09). Median HH Income: 2008 Doublebase Mediamark Research, New York DMA. Subscribers: Cablevision Network Subscribers 4Q 2009.