New York Interconnect - Comedy Central

Comedy Central is the only all-comedy network on TV.
Viewers tune in to watch intelligent, topical, risk-taking
comedy with a distinctive lineup of original programming that includes The Daily Show with Jon Stewart, The Man Show, and South Park. Comedy Central also puts on some of the best stand-up comedy on TV along with unique annual specials like the Friars Club Roast.

Comedy Central viewers in the New York DMA are:

� 83% white collar, professional, managers
� Have a median household income of $70,478

Comedy Central viewers are technologically savvy:

� 79% own a personal computer
� 74% have accessed the Internet over the past 30 days
� They are 52% more likely to have used on-line
services to purchase items or services

Demographics:

� 57% Male; 43% Female
� Primary Demo: A18-49 (78%)
� Secondary Demo: A25-54 (69%)

New York DMA Viewer Gender/Age Distribution

Source: Scarborough, New York, NY (March '01- Feb. '02)
* 2001 Doublebase Mediamark Research, Base: New York Mediamarket (Subscribers Only).