CNBC

Squawk Box

Weeekdays, 6-9am

Squawk Box now features a new tri-anchor ensemble anchored by CNBC’s Joe Kernen, Becky Quick and Carl Quintanilla. The ensemble will mix business news and an un-scripted and fast-paced exchange of banter as the trading day unfolds on Wall Street.


 

CNBC provides real-time financial market coverage and business news.   Viewers tune in to watch the well polished team of anchors, reporters and contributors that CNBC offers.

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CNBC Demographics

CNBC viewers are upscale, affluent and influential:

  • 33.5% are white collar, professional, managers
  • 42.8% have 4+ years of college
  • They have a median household income of $83,217
  • 71.2% own their home
  • 92.3% own a personal computer
  • 78.1% access the internet

Demographics:

  • 59.0% Male; 41.0% Female
  • 50.2% are between the ages of 25-54
  • 43.4% are between the ages of 18-49
Source: Scarborough Research, Sept’10-Aug’11, New York DMA.

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